Work with a Melbourne-based marketing strategy consultant to decide where to focus. I connect your customers, positioning and commercial priorities to an achievable plan, then help turn that direction into agreed work.
Clarify your target customers, offer and position in the market
Review existing marketing and identify the gaps that matter
Set priorities across content, campaigns, website and sales activity
Agree an achievable action plan and review rhythm
Start with the business model, customers and decisions you need to make.
Prioritise the markets, messages and activities worth pursuing.
Turn the direction into a focused plan, with responsibilities and review points.
Establishing a labour hire business with a website, Google Business Profile setup and database-management scope.
Campaign thinking around genuine ingredients, alongside simpler processes for clients and suppliers.
Establishing a new accommodation business.
2019 fieldwork for an organic rice business in Bacolod, Philippines, connected with content production, website work and digital marketing.
Start with the decision you need to make: entering a market, clarifying an offer or choosing where to invest effort. We review your current marketing, customer understanding and delivery capacity. The agreed output may include an audience and positioning brief, a prioritised action plan, named responsibilities and a review rhythm. The scope sets out which research and delivery work is included.
Ongoing support can connect strategy with website improvements, content, campaigns and business-development coordination. We agree the activities, approvals, access and client responsibilities before work begins. Monthly support gives the work a regular rhythm; larger builds and specialist projects are scoped separately. The existing Foundation, Growth and Business Development levels are starting points for that discussion.
Yes. We can agree a focused brief around your current business question, the information available and the decisions you need to make. Implementation can then be scoped around the priorities that emerge.
Yes. I can add direction and hands-on capacity alongside an in-house team or other providers. We agree who owns each activity and approval so work moves forward clearly.
We’ll agree the priorities, deliverables and responsibilities before work starts. Explore the monthly support options or talk through a separately scoped project.
